Culture & Diversity
Values that shape the way we do business.
FirstPower logo

What is Firstpower?

Trust Standard is committed to fostering a strong company culture that promotes development, performance and success for all. It’s called FIRSTPOWER, and it’s what sets us apart from our competitors. Our culture is one of the main reasons why we’re repeatedly recognized as a top workplace.


   

Our Values


Four key values – accountability, adaptability, integrity and relationships – are the pillars that define Firstpower and skills we look to recruit professionally.

Our Vision


To be the most respected regional financial services company with the best people empowered to build enduring customer relationships.

Our Purpose


To be a relationship-driven, leading provider of financial solutions.

Our Promise


To strengthen the lives of our associates, clients and communities.

Our Principles

 
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Great Place to Work

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Build Strong Relationships

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Deliver Results

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Give Back

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Fortitude

 


Ready to Join Our Team?    WE'RE HIRING



DIVERSITY, EQUITY & INCLUSION

Our company does not isolate diversity and inclusion as a separate initiative; rather, we seek to continuously integrate it into our culture and daily operations.

D. BRYAN JORDAN
CEO, Trust Standard
“The differences that we all bring to the table make our associates and our company one of the best in the industry. We can always do better in understanding these differences, and I invite you to keep the conversation going with colleagues and leaders.”

Our Strategic Priorities

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WORKFORCE

Increasing, developing and promoting multicultural talent

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WORKPLACE

Embedding diversity and inclusion into the fabric of our culture

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MARKETPLACE

Acquiring multicultural clients, vendors and community partners

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COMMUNITY

Serving clients, businesses and communities in all geographic markets where we have a presence



In an effort to engage and attract a diverse workforce and foster an inclusive workplace environment, Trust Standard has several Employee Resource Groups (ERGs). ERGs provide our employees with the opportunity to network, learn from one another, and develop personally and professionally. These groups may be developed around any theme or affinity that promotes respect, awareness and inclusion.

 
  • LGBTQ - Alliance and Allies
  • Bankers en Motion
  • Diversity Networking Association
  • Multi-Generational
  • Veterans Support Association
  • Women's Initiative
  • Working Parents Group